Business solutions built on the same standard we hold ourselves to.
For partner businesses who want a considered e-commerce operation — store, strategy, and the paid advertising that drives sales — without building the capability from scratch.
End-to-end platform strategy, build, and optimisation for partner online stores.
We take on the operational weight of running an online store — platform selection, catalogue structure, and performance — so partner businesses can focus on product and brand.
- Product catalogue and inventory systems
- Order management and fulfilment coordination
- Performance and QA checkpoints before launch
- Returns handling built around customer trust
A considered customer journey from first browse through post-purchase support.
Customer experience is treated as a designed system, not an afterthought bolted onto checkout. We map the full journey and rebuild the moments that erode trust.
- Journey mapping from discovery to support
- Post-purchase communication design
- Support workflows staffed by people who can resolve issues
- Feedback loops that actually change the product
Structured advisory engagements applying our operating standard to your business.
For businesses that want the Irene D Limited standard applied internally, we offer structured advisory engagements covering platform strategy, marketing, and operational design.
- Platform and technology partner strategy
- Marketing and catalogue planning
- Operational process design and documentation
- Ongoing advisory retainer options
We don't just build the store — we make sure it's generating sales.
A store without demand is just a website. Alongside every build, we run the paid acquisition that puts it in front of buyers — managed as one operation rather than handed off to a separate agency.
- Meta & TikTok advertising — creative, targeting, and scaling of paid social campaigns built for conversions
- Google Ads — Search, Shopping, and Performance Max campaigns aimed at ready-to-buy intent
- Native advertising — content-style placements across publisher networks to reach shoppers earlier in the journey
- Conversion tracking, pixel setup, and reporting so every pound of spend is accountable
- Ongoing optimisation — creative refresh, budget reallocation, and scaling what converts
How an engagement typically unfolds
Discovery
A structured review of your current store, platform, and customer experience.
Proposal
A written scope covering exactly what changes, in what order, and why.
Implementation
Changes are rolled out in stages, with checkpoints before each expands.
Review
Ongoing review against the standard agreed at the outset, not a one-off handoff.